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SDCE Names Nuria Álvarez and Julian Maasmann as Recipients of 2026 Pros to Know Award


24.03.2026

This award recognizes outstanding executives whose accomplishments offer a roadmap for other leaders looking to leverage supply chain for competitive advantage. 

 

Supply & Demand Chain Executive, the only publication covering the entire global supply chain, named Miebach’s Nuria Álvarez and Julian Maasmann as honorees of this year’s Pros to Know award, which recognizes outstanding executives whose accomplishments offer a roadmap for other leaders looking to leverage supply chain for competitive advantage.

Nuria Álvarez

ESP Alvarez Nuria PTK

Nuria is honored in the Leaders in Excellence category, for her leadership in expanding supply chain planning and digital strategy capabilities across Spain. Leading a team of 18 consultants, she has built new expertise in integrated planning, AI-enabled analytics, and custom decision-support tools that link operational decisions directly to financial outcomes. Over the past year, she spearheaded innovative projects including AI-powered diagnostic platforms and dynamic production planning models that help clients optimize manufacturing, storage, and cost performance. Her leadership continues to elevate both client impact and consulting excellence within the global supply chain community.

“For me, this recognition reflects a 30-year journey in supply chain that started on the warehouse floor and grew into a global career,” said Nuria. “It’s also a recognition of the teams I work with every day, because none of us achieve results alone.”

Julian Maasmann

DEU Maasmann Julian PTK

Julian’s award is in the Rising Stars category, recognizing his leadership in driving large-scale supply chain transformations for multinational organizations. Leading a team of 40 consultants, he specializes in integrating digital innovation with operational strategy, including AI-driven planning tools, digital twins, and advanced automation initiatives. Over the past year, Julian led major projects including a digital cost to serve tool implementation and a post-merger distribution network integration delivering 14% annual cost savings. His work consistently bridges strategy and execution, helping global companies build more resilient, efficient, and future-ready supply chains.

“It’s always special to receive recognition like this,” remarked Julian, “but it’s really a reminder to keep pushing forward - continuing to learn, improve, and help our teams and clients succeed.”

"When it comes to overcoming supply chain disruption, this year's pack of supply chain leaders left no stone unturned," says Marina Mayer, editor-in-chief of Food Logistics and Supply & Demand Chain Executive and co-founder of the Women in Supply Chain Forum. “From AI implementation and warehouse automation to last-mile accuracy and returns management, they innovated, developed and executed on all cylinders, providing solutions, technologies and processes that move product from Point A to Point B in a way that almost seem seamless. And every year, I am honored to celebrate these supply chain professionals.”

 

Visit https://sdce.me/h6ychkwi to view the full list of winners. Go to https://www.SDCExec.com/awards to learn more about other Supply & Demand Chain Executive’s awards.

 

 

About Supply & Demand Chain Executive

Supply & Demand Chain Executive is the only supply chain publication covering the entire global supply chain, focusing on trucking, warehousing, packaging, procurement, risk management, professional development and more. Supply & Demand Chain Executive and its sister publication, Food Logistics, also operate SCN Summit and the Women in Supply Chain Forum. Go to www.SDCExec.com to learn more.

 

About IRONMARKETS 

IRONMARKETS, formerly known as AC Business Media, is a leading business-to-business media and buyer engagement platform with a portfolio of renowned brands in heavy construction, asphalt, concrete, paving, rental, sustainability, landscape, manufacturing, logistics, and supply chain markets. IRONMARKETS delivers relevant, cutting-edge content through its industry-leading digital properties, trade shows, conferences, videos, magazines, webinars, and newsletters. Learn more at https://www.iron.markets.